Endangered plant and animals species
Every day, we hear about environmental problems and the climate emergency. Many animal and plant species are now thought to be at risk of extinction, mainly due to human activities, such as deforestation, the introduction of invasive species, pollution and urban expansion. However, awareness of the problem is not enough, we need to act if we are to pass on a better world to future generations. Karizia has been using and promoting a responsible business model for many years, with a constant search for more sustainable practices. Karizia has therefore chosen a Bee with a Flower as the image for its 2020 press campaign, as this fully reflects the caring approach of the company towards the environment and the area where it is based, as well as its concern and respect for those who work in the company, and its attention to customer needs. The bee is the ultimate social animal, reminding us how working together creates a positive environment in the company; while its close relationship with the flower expresses the strong bond between Karizia and the region of Piedmont, shown in the many charitable and social initiatives which the company has always undertaken.
